FORTUNA Chalk paint
What is Fortuna chalk paint?
It is also known as Vintage paint or furniture paint.
Chalk paint for furniture is a type of specialized paint that is designed to give wooden furniture an aged and worn look. This unique type of paint is often used in the creation of rustic and shabby chic furniture styles, which have become increasingly popular in recent years. The hallmark of vintage paint is its matte, chalky finish, which is highly sought after in contemporary interior design. The wide range of colors available, including earthy and muted tones, as well as vibrant and bold hues, allows for an endless range of design possibilities when it comes to transforming wooden furniture.
Application of Fortuna chalk paint
Chalk paint can be applied to a variety of wood and metal surfaces, including tables, chairs, windows, doors, garden furniture, fences, railings, paneling, etc. to achieve the desired look. It can also be used as an excellent finish on walls, concrete and metal surfaces. This versatile paint does not require priming and can be applied directly to furniture. Once the paint has dried, it can be sanded or sanded to achieve a natural, worn look that is both retro and elegant.
Additionally, chalk paint is suitable for both indoor and outdoor use, making it a perfect choice for patio furniture and other outdoor applications. The paint is highly durable and weather-resistant, ensuring that the furniture will retain its attractive aged look for years to come. When paired with other complementary design elements, such as vintage accessories, lamps, and artwork, vintage painted furniture can transform any room into an elegant and rustic retreat.
ECOLOGICAL PRODUCT

We are committed to providing you with not only quality and durable products, but also those that are environmentally friendly. Fortuna products are:
- Environmentally friendly: do not contain harmful chemicals, including volatile organic compounds (VOCs), which can have negative effects on indoor air quality and the environment.
- Sustainable: made from natural, sustainable materials that reduce negative environmental impact.
- Our commitment to the environment extends to our manufacturing processes, which prioritize resource efficiency and waste reduction. With our eco-friendly products, you can enhance the beauty of your space while minimizing your environmental footprint.
All Fortuna brand products are water-dilutable and comply with all European environmental standards.
Applying Fortuna chalk paint
You must mix the paint well before applying it. After that, you can apply the paint in one or two layers.
Depending on the desired finish and level of protection, a transparent protective varnish can be applied to FORTUNA Chalk Paint, which will seal the paint and extend its life.
Tools
For best results, we recommend using a round chalk paint brush.
Consumption rate
10-12 m² /l, and may vary depending on the substrate, color, method and conditions of application. To reduce consumption, the base must be flat and primed.
Drying Time
1-2 hours at 20°C.
Allow the paint to dry completely between coats, as well as after the final coat.
Dilution
Up to 5% water if necessary. The paint is ready to use and does not need to be diluted.
Step 1
Preparing the Base
Prepare the surface very well. If necessary, clean and sand.
Step 2
Priming (Recommended)
Apply 1 coat of FORTUNA Chalk Paint diluted with 20-30% water. Or a primer suitable for the base you will paint on.
Wait for it to dry well.
Step 3
Application
Apply the first layer to the prepared surface at a temperature of 5°C to 25°C. If a second coat is needed, apply after the previous one has dried or 1-2 hours at 20°C.
Step 4
Protective Varnish
If you want to seal the paint for greater protection or to give it a different effect, you can apply FORTUNA Protective Varnish in one of three varieties: Matte, Satin or Gloss.
Preparing the base for Fortuna chalk paint
Before applying FORTUNA Chalk Paint or any other type of paint, it is crucial to degrease the surface you are going to apply it to. The presence of grease, oil or other contaminants can compromise the adhesion of the paint, resulting in an uneven or flaking finish. This step is crucial to obtain a smooth and long-lasting finish.
The prepared base must be sound, clean, dry and degreased.
Before applying the paint, it is necessary to sand the base. If you are applying on a glossy surface, this step is essential.
Priming the surface before applying chalk paint is not strictly necessary, but it can improve the overall quality and finish. Priming creates a smooth, even surface that helps the paint adhere better, preventing it from peeling over time. Priming can also help block any stains or discoloration on the surface of the furniture, helping to ensure a more even color after the paint is applied. Using a primer can also reduce paint consumption, making the painting process more efficient and cost-effective.
While not required, priming is a useful step to consider when painting furniture with chalk paint, as it can improve the durability and appearance of the finished product.
Ideas with Fortuna chalk paint
FORTUNA Chalk Paint has an extremely diverse range of applications. Here are a few ideas:
- Furniture restoration : Restoration of wooden furniture, giving it a unique, aged look.
- Wall Treatments : Create textured, matte finishes on interior and exterior walls in a retro style.
- Concrete surfaces : Concrete fences, columns and ornaments.
- Metal accents : Apply to metal details or decorative elements to give them a rustic style.
- Craft Projects : Use chalk paint for DIY projects, like picture frames.
- Cabinets : Transform kitchen cabinets and bathroom cabinets with classic, retro appeal.
- Home accessories : Give old mirrors, lamps, or shelves a bit of an antique aesthetic.
- Garden : Renovate outdoor furniture, pots or statues and paint in a vintage style.
Techniques for working with Fortuna chalk paint
The most popular techniques for applying Fortuna Chalk Paint:
- Brush : It’s important to use a good quality brush and apply the paint in thin, even coats. You can use a round brush for a smoother finish or a flat brush for a more textured finish.
- Roller : Chalk paint can also be applied with a roller, which can give a smooth, even finish. A foam roller is usually best for applying chalk paint, as it will not leave any lint or fluff. When spreading, it is important to apply the paint in thin, even layers and use a light touch to avoid bubbles.
One of the unique features of chalk paint is that it can be easily sanded down to give it a vintage look. To do this, you can use sandpaper or another suitable tool to lightly sand down the edges and corners of the painted surface, revealing the underlying layers of paint or wood.
When applying chalk paint, it’s important to work in a well-ventilated area and wear gloves and a mask to protect yourself from fumes and dust. It’s also important to let each coat of paint dry completely before applying the next.
Fortuna Chalk Paint Color Palette
Available in 10 basic colors according to the catalog
We also offer machine tinting of colors according to FORTUNA & PASTELO tinting system catalogs.
The tinting pigments we use are Swiss and of the highest quality.
Protective varnish for Fortuna chalk paint
For additional protection and effect after drying, we recommend applying a layer of fine transparent protective coating FORTUNA Protective Varnish in one of the following varieties: Gloss, Satin or Matt.
The clear finish preserves the durability of the paint and furniture. It will provide an extra layer of protection, preventing the paint from cracking, fading, or peeling. Protective coatings also make furniture easier to clean and maintain, as they can be wiped down with a damp cloth without damaging the underlying paint layer. In addition, these coatings enhance the appearance of furniture and add a subtle shine.
Applying a clear protective coating to furniture painted with chalk paint can significantly improve its durability, maintenance, and overall appearance.