FORTUNA wall primer

What is FORTUNA Paint Primer?

Wall primer is an essential component of any wall and ceiling painting project. It is used to prepare the surface before applying paint. This type of primer is intended to prepare the surface for better paint adhesion, reduce paint consumption and prevent future chipping or peeling of the paint. Its important role is to make the wall an even white color. This is especially important when painting with colored paint, since all colors stand out best on a white base.

Why choose?

The choice of paint primer can be critical to the quality of the final painted surface. It helps improve the adhesion of your paints or decorative coatings to the wall surface and reduces the consumption of the base paint, providing a suitable base. Applicable for both interior and exterior priming.
Better coverage: FORTUNA Fondo generale is more concentrated and has a higher density, which makes it more covering and more effective in filling pores and surface irregularities. This results in a smoother and more even coating after application. Made using advanced technology that helps create a smooth and even surface for all quality paints and decorative coatings.
Reduces paint consumption and lower costs in the long run: Choosing FORTUNA Fondo generale paint primer can extend the life of the paint applied afterwards, protecting it from adverse factors and preserving its quality over time.
It provides a flat surface for the paint – after applying it, the wall has an even, white color, without uneven tones and spots.
Improves the quality and durability of your paint, its longevity and durability.
It guarantees professional results and can hide small irregularities, such as cracks or holes that were not leveled before applying the primer.

Substrate preparation – before applying the primer, the surface must be thoroughly cleaned, dusted and dried to ensure optimal adhesion of the primer to the wall. This can be achieved by washing the surface with detergents and using brushes, cloths or sponges.

Application

The paint primer is applied with a brush or roller, depending on the user’s preference and the type of surface. If a dark or saturated color is to be applied after applying the paint primer, it is advisable to mix the primer with some of the paint that will be applied afterwards.

Application

Paint primer can be used on both interior and exterior walls, and is applied before the main paint. This type of primer is an important step in the painting process, ensuring better quality and durability of the paint on the surface.